The pioneer company in technology and innovation, commits to continue offering products that help its consumers have a happier and better life

The renowned LG Electronics technology and innovation company is proud to announce its 74th anniversary globally.

Since its origins in 1947 in which it was founded by businessman Koo In-Hwoi with the name of Lak Hui (pronounced "Lucky").The company oriento its efforts to the marketing of personal hygiene products such as: toothbrushes, home cleaning products, detergents for clothing, hand soap, facial creams, hair brushes, among others.

Thanks to the great reception of this business and its expansion, by 1958 Goldstar Co was founded.LTD.(Today LG Electronics Inc.).The new company born after the Korean War.

Subsequently, in 1995 when Zenith acquires, Goldstar changes his name to LG Electronics and decide to design a logo containing in its symbol the values of the new brand identity.

In this way, over the years has managed to demonstrate a constant evolution that has made it the global brand that we all know today.Which seeks to offer optimal solutions and new experiences through constant innovation for a better life.

The current lifestyle has increased the demands and expectations of consumers, so LG Electronics, aware of world technological trends, offers a wide range of electronic and white line products that meet both the different needs, tastes and preferences ofFinal consumers, as of the business sector.

During the last LG Electronics it has presented different products to the market, which serve world trends, also 3D technology arrived with the new LCD, LED and Blu-ray and DVD players, to provide a unique experience of entertainment at home, enjoyingof moments in high definition and even in third dimension (3D), which makes the experience of watching television live and enjoy the fullest.

Proof of this, have been the innumerable awards that have won on the world stage of innovation.As those achieved at the CES® Innovation Awards 2021 awards.In Best of Innovation for its LG Oled TV technology and LG Instaview® DOOR-INOOR® Refrigerator technology.

On the other hand, family care has an incomparable value, this point of sum priority being for LG.Given the constant search all these years of a better life, the brand has developed white line products to be the best allies in the home: its washing machines were designed to wash without mistreating clothes, technology in their refrigerators retains the freshness of thefood and protect family savings due to its low energy consumption, and what to say about its microwave ovens, in which, just by pressing a button, dishes can be cooked in less time, with less fat and better retaining its flavor and consistency.

At the same time, they have stood out in teams that seek to revolutionize the lifestyle of their consumers and allow them to enjoy the facilities of an intelligent home and take care of their health.As the laundry solution of a single Washtower ™ unit that occupies half of the floor space while it deals with ultra large loads, the LG Cordzero ™ Thinq Robotic Vacuum and other laundry and air care solutions, including the puricare wearable air purifier , between many more.

At present, the company has a presence in more than 28 countries and with a workforce of 74,000 people.Additionally, it has the guarantee of more or less 3,100 patent records in 16 countries ensuring the quality and advanced technology of its products.

Without a doubt, the successful trajectory of LG's philosophy can be demonstrated in each of the homes of its consumers in the world.That day by day they express their preference for having their products that cover their needs, with avant -garde designs and that seek to offer them innovative technological experiences and with a first service.

Fountain.Central American and Caribbean Digital newspaper