Fernando Parra es uno de los cofundadores de Wasi.
Foto: Cortesía Wasi

At the end of twentytwenty-one, when many enlisted suitcases and many others looking.They have been in the market for nine years and have energized the closure of more than twenty0,000 businesses of Finca Raíz.It is a platform focused on helping real estate and real estate corridors to which they can be much more efficient in their work ”.

La historia sonaba interesante, entonces los invitamos en nuestra sección de 23 preguntas para emprendedores y sus emprendimientos y allí fue Fernando Parra, uno de los cofundadores de Wasi, quien se le midió a contestar la entrevista para explicar de qué se trata su idea de negocio y por qué resultan tan atractivos en una industria de sueños, sí, de sueños porque todos soñamos con tener casa propia algún día:

1.How old am I? That I studied?

I am 42 years old and I studied systems engineering at the University of Quindío.

2.What was my idea and when was born?What did I think?

Wasi is a technological base venture that we created nine years ago with my partner Julián Vega, who was dedicated to developing web solutions with a high level of maturity for real estate companies.From that work, promotion problems, management of the organization, distrust in the real estate and disorganization were detected.

Based on that experience we undertake Wasi, a tool that offers real estate or rootal farm runners the following benefits:

- Create a professional website for real estate in less than five minutes, with design and domains.com.

- Configure a CRM in seconds to manage all the information and relationship with customers.

- Create a system of reports and efforts so that sales teams can show management and their owners how the management of their properties is going.

- Share the real estate inventory to more than 50 real estate platforms in LATAM, the most important, generating savings in the time of publication of real estate in portals to the social networks of the real estate;to potential customers through WhatsApp and their emails.

Si está buscando más historias de emprendimientos, sus creadores y creadoras están aquí, en Emprendimiento y liderazgo de El Espectador.

- Create alliances with real estate agents to sell real estate between real estate sharing a commission.

El emprendimiento colombiano que está en twenty países ayudando a vender propiedades

- Create trusted groups with friends real estate to implement strategies to sell their properties together.

- Bring your real estate in your pocket through our Wasi and Wasi Chat apps, which can be downloaded from Google Play and App Store.

- Make real estate market consultations and generate comparative market analysis so that real estate agents sell their properties faster.

- Estimation of prices of real estate for sale and rent using Machine Learning.

3.How did I come true and take it to the facts?

At first a minimum viable product was created to validate initial customers and socialized with nearby real estate companies who already knew our work.Subsequently we attracted other users from various countries with digital marketing campaigns.That way we would validate that the platform solved not only local but global problems.From this fact we listen to customers every day, we collect their difficulties and work with their feedback.

4.Where did I take the money to put it to walk and how did I pay it?

The main investment we made to materialize Wasi was our time to develop the platform.It was almost 2 years in which we put all our knowledge and a significant part of our resources available to entrepreneurship.Thus we got to perfect a minimum viable product that would allow us to start getting customers.To grow from there we have had the privilege that our clients have been our own investors.The support of them and the confidence they have given us has allowed us to work hard to offer a quality service and focused on their needs in more than twenty countries.

5.What am I achieving with my entrepreneurship?What am I changing with my idea

In Wasi we are energizing the real estate sector helping to make real estate agents more productive and efficient in their work with the help of technology.Through the platform, they can have the possibility to make their business known and make the best decisions.Also, our clients are changing the way of doing things.Now they are more hybrid and use technology not only to grow, but to help their customers.

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6.I'm happy?

Yeah.I am a person who lives and feels fullness.I try every day to feel peace of mind and peace in my work and personal daily.

7.Would my entrepreneurship sell my company?

In Wasi we are open to find strategic allies in order to grow the business and increase our portfolio of services in the twenty countries in which we have a presence.

8.How hard was it for me to undertake?

Emprending is a path of resilience, patience and discipline.We are passionate about what we do, but it is true that the road has not been easy, at all easy.All areas of your life are mixed in your entrepreneurship.

9.Did I fulfill my dream?What I'm I missing of?

I consider that I am in the process to fulfill it.There is a long way to go, learn and offer.

10.And now that? Whats Next?

Keep growing, keep daring, continue risking, but above all to continue helping the world to be better through innovative and transparent solutions.

eleven.Is my venture scalable?

Yeah, de hecho ya hemos escalado.We have energized more than twenty0,000 Business Business and we have more than 3,000 clients in twenty countries.That is an example that it is possible to grow exponentially.

Otra historia de emprendimiento para leer: Conectan agronegocios para maximizar oportunidades comerciales

12.To grow, would you receive investment from a stranger?Would you give it part of my company?

If it is to grow faster and offer better value for our users, yes.It is something that could eventually happen.

13.What would you not do again?

Each mistake leads one to make fewer mistakes.Therefore, for life experience, they are necessary.I think the only thing I would not do again is to guide my projects in emotions or own criteria.That is why I look for advice in cases where I have a minimum of doubt.

14.Who inspired me?Who would I like to continue?

Entrepreneurs who have succeeded me, fail and get up.I am inspired by the stories that start in a garage or a basement and manage to change the world for good.

fifteen.Did I fail at any time?I thought about throwing in the towel?

I have failed and several times, I thought about throwing the towel.

16.Do I be part of some kind of community that helps me in this path of undertaking?

Not currently, but I have belonged to several such as ParqueSoft and Torrenegra Accelerator.

17.What am I doing it?Can you impact new generations?

Yes, Wasi transcends the real estate industry and is impacting the new generations that want to enter this business.

18.How do I see myself in 10 years and how do I see my entrepreneurship, my company?

In 10 years I see myself working in the world of technology, promoting more startups to meet a purpose.I also imagine real estate runners using Wasi in every corner of the planet.

19.What role have my family and friends played?

My family has given me absolute confidence in what we do in Wasi.My friends, meanwhile, have been in the growth of Wasi giving me advice and courage when I needed it.

twenty.I did it.Would you help other entrepreneurs to achieve it?

Yeah, por su puesto.The only condition is that there is provision and that they are fully started by the path of entrepreneurship.

twenty-one.What role did my team play?Who is it?

Played a fundamental role.In Wasi we managed to form a team that feels empathy for the client.It has been a process of years, learning from customers and being in their shoes.Without a team like ours it is impossible to grow.Humanity for others mainly and the desire to learn every day has allowed us to get Wasi to consolidate and grow.

22.What is my personal seal?What differentiates me from the rest?

Want to be a friend of our clients, interest us for their problems.

23.What have I learned from all this?

That we cannot deny ourselves, if you want to change the world, there is nothing that prevents you.Also, disease, lack of money and any pretext is not an impediment to change the world and conquer it.I also learned that we must balance our spiritual area, it keeps our feet on earth, teaches us to be grateful and understand that there is nothing impossible if we strive.

Si conoce historias de emprendedores y sus emprendimientos, escríbanos al correo de Edwin Bohórquez Aya (ebohorquez@elespectador.com) o al de Tatiana Gómez Fuentes (tgomez@elespectador.com).

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